The Mermaid's Tale is a quaint, fashion savvy jewelry and gift boutique nestled in Historic downtown Amherst, Ohio. When visiting our boutique you will truly feel like an old friend. The Mermaid's Tale is well known for its superb quality of unique jewelry and personal gifts and accessories. We offer a variety of distinctive items that can help you make a fashion statement. Choose from a range of exception al pieces, such as charm bracelets, rare gemstone and sterling silver jewelry, plus a variety of handbags and accessories. At The Mermaid's Tale, we are committed to offering you the highest quality products while maintaining the utmost integrity in all our business practices. It's undoubtedly about you, our customer, and how you express yourself. We are dedicated to making your jewelry and gift shopping experience with us nothing short of extraordinary. We invite you to peruse The Mermaid's Tale where you will find exquisite yet affordable fashion trends inspired by designers such as Pandora, Spartina 449, MetalSmith Sterling, MarahLago, Lindsay Phillips, Brighton, Bella Etoile, Vera Bradley, Kit Heath and more!